Our story
Dimoni was founded in 1949 in Petrer (Alicante), when Jaime began his entrepreneurial journey selling children’s footwear. In a time defined by hard work and craftsmanship, he laid the foundations of what still defines the company today: a culture of skilled craftsmanship, artisanal expertise and a deep respect for well-made products.
Over time, his son Julio joined the family business and, together with his father, led a new phase of growth by expanding the activity into the manufacturing of bags and belts, marking a natural evolution of the project.
After Jaime’s retirement in 1994, Julio moved the company to Monóvar (Alicante), where he founded the first factory and consolidated Dimoni as a brand, establishing a production model based on quality, artisanal work and direct control over every stage of the process.
Today, with the incorporation of Nicolás, the company continues to evolve while preserving the values that have defined it since the beginning: tradition, craftsmanship and an unwavering commitment to quality.
The same values as in 1949
However, the core of the company remains the same as it was in 1949: a strong commitment to craftsmanship, attention to detail and rigorous quality control in every piece produced.
“Doing a task quickly is never an excuse for not doing it perfectly.”
Jaime Maestre — Founder of Dimoni
Our evolution
Dimoni took a decisive step in its growth by beginning to manufacture for international brands. This move marked an important industrial transformation: while adapting to the highest quality standards and demands of the sector, the company maintained its original values and craftsmanship.
During a particularly challenging period marked by the COVID-19 pandemic, Nicolás, Julio’s son, joined the company. Together they founded Dimoni Group, bringing together vision, experience and the future of the business. Since then, the group has experienced steady growth, both in production capacity and organisational structure.
Dimoni Group now employs more than 200 people and operates five factories. Over the past five years, the company has made significant investments in the training and development of new artisans, as well as in the continuous improvement of machinery and production processes.